The Smilin team was on a mission to deliver a series of digital offerings for the dental clinics they had received Letters of Intent (LOIs) from. Their required digital experience involved 3 main components:
- A customizable payment planning and membership solution for patients
- An integrated Accounts Receivable payment reminder and collection solution
- Clinic discovery engine & realtime online appointment booking
Implementation of the solutions required API-level integration with many partner service providers for payments, scheduling, and notifications as well as close collaboration with Patient Management Software providers to integrate closely for realtime booking.